Frequently Asked Questions

GrowthGenius is a commercial AI training and consulting firm serving industrial manufacturers. We build AI capability inside commercial functions — through Personalized AI Training for individual leaders and Commercial AI Implementation for teams. We also deliver commercial excellence services including product development and commercialization support, and revenue pipeline optimization. Our principals spent a combined 30+ years running commercial functions inside Fortune 500 industrial organizations.

GrowthGenius works with commercial teams at industrial manufacturers — typically companies with $75M to $300M in revenue where the plant floor runs lean and the commercial function has not had the same discipline applied to it yet. Our clients include VP Sales, Sales Operations Directors, Marketing Directors, Commercial Excellence Managers, and CI practitioners with commercial scope.

GrowthGenius was founded by two commercial executives who spent a combined 30+ years running commercial functions inside Fortune 500 industrial organizations, including Danaher operating company Hach. We work exclusively with industrial manufacturers. Our methodology was built inside those organizations, not imported from a general AI consulting practice. Every engagement is designed to transfer permanent capability to your team — not deliver work product and leave.

GrowthGenius principals are based in Fort Collins, Colorado and Denver, Colorado. All engagements are delivered remotely inside your existing tools and environment. No on-site requirement.

A 90-minute individual session with a GrowthGenius principal, built around your commercial function, your data, and your tools. The session works in two parts: first inside GrowthGenius tools to show what is possible with your commercial context, then inside your own tools to build something you keep — prompts, templates, or a structured workflow your team runs independently. $2,000. No prerequisites.

Anyone with commercial responsibility at an industrial manufacturer — sales leaders, marketing professionals, sales operations managers, competitive intelligence analysts, and commercial excellence practitioners. If your work touches revenue, pipeline, competitive intelligence, or commercial process, the training is built for you.

The session meets you where you are. If you need fundamentals — what AI actually does and how to apply it in commercial work — that is where we focus. If you are ready to work through something specific, like building a competitive intelligence brief or analyzing your sales calls, we go there. By the end of the session you have built something in your own tools that you can run the next day.

You book and pay online at $2,000. After payment, you receive a short intake form by email — it takes about ten minutes and helps tailor the session to your commercial context. From there, you schedule your session through our calendar. Nothing to prepare beyond the intake.

GrowthGenius Commercial AI Implementation — delivered as a three-week engagement — takes one commercial AI use case from zero to operational inside your organization's environment. Your tools, your data, your team doing the work with a GrowthGenius principal guiding the process. Your team owns and runs the output permanently when the engagement is complete. Engagements start at $18,000.

Commercial teams at industrial manufacturers who are ready to build a shared AI capability together. Typically a group of two to six people — a sales team, a marketing function, or a commercial operations group — led by a VP Sales, Sales Operations Director, Marketing Director, or Commercial Excellence Manager.

Working prompts your team runs independently, repeatable workflows built into your existing tools, templates trained on your commercial context and voice, and documentation that allows the capability to be maintained and handed to new team members without losing fidelity.

Eight documented implementation tracks: Sales Call Analysis, Competitive Intelligence, Quoting and Pricing Intelligence, Content Generation, Strategic Planning, Growth Marketing Strategy, New Product Launch Readiness, and Commercial AI Facilitation. Custom use cases are available when the commercial problem is clear but does not map to a documented track.

Two to three hours per week per participating team member, primarily in live working sessions, over three weeks.

No. Engagements work with data in its current state — whatever your team can access today. Data integrations and additional infrastructure are natural post-engagement investments once there is a clear ROI case.

Engagements start at $18,000. Final investment depends on use case complexity and team scope. The discovery call produces a fixed price before any commitment is made.

GrowthGenius delivers commercial excellence work in two domains: Product Development and Commercialization — a tollgate-driven framework that installs validation checkpoints from concept through commercial launch; and Revenue Pipeline — a full-funnel audit and process installation that makes commercial performance predictable. Both use Kaizen events, value stream mapping, tollgate systems, problem solving process, and standard work applied to the commercial function.

For Personalized Training and Commercial AI Implementation, no. GrowthGenius scopes to what is accessible and works with your current state. If your commercial processes need definition before AI produces reliable results, our Commercial Excellence services address that first — and we will tell you directly if we think that is the right sequence.

The implementation format is designed for teams. Individuals typically begin with Personalized AI Training, which is scoped and priced for one person. The training often identifies whether a team implementation engagement is the right next step.

Training is the fastest way for an individual to understand where AI fits in their commercial function and what a team implementation would produce. Many implementation engagements begin with one or more team members completing a training session first. If an implementation makes sense, that conversation happens naturally in the training.