AI-Enabled Competitive Intelligence

You leave knowing how to set this up to generate a fresh report whenever you need one — no session required.

Feed in your product lines, pricing logic, and customer patterns over time, and every future report gets sharper.

Once you understand how this works, you'll start noticing other parts of your job where the same approach helps.

Yes. This is built for people in commercial roles at industrial businesses, not developers. You'll never touch a terminal or a console — everything happens in plain English. If you can describe what you want in a sentence, you can do this.

This is built for people in commercial roles at industrial manufacturers — anyone from an individual contributor to a VP of a function. If you won't have a paid Claude account in place before the session, this isn't the right fit yet.

Reps are a critical input, but they're not the whole picture. Building the right strategy — where your company should go, what the real white space looks like, what matters most to customers across the market — takes a broader view than what's inside any one person's head. That's what this gives you: the market-level perspective that informs the strategy, not a replacement for what your reps already know.

Executive summary, market sizing, the competitive ecosystem, deep dives on each named competitor, a capability matrix, a positioning map, financial benchmarking, competitive framing, white space, an opportunity matrix, strategic implications, and a source log grading every claim.

We'll send you a link to the recording after the session, and it stays available for 30 days.

That depends on how your Claude account is set up and your own comfort level. Everything we teach works with public information alone. If you have a paid account with the training setting ('Help Improve Claude' in your privacy settings) turned off, we can also show you how to safely bring in your own proprietary information — that's when the report gets significantly more specific to your business.

Both work. Public information alone — your site, competitors' public footprint — produces a real, usable report. Running it with your own proprietary information (pricing, win/loss notes, internal strategy) makes it significantly more impactful: it gets into a depth of understanding on your business that's hard to match any other way.

Liz runs every session herself, with a few people from her team helping alongside her. That doesn't hold up past 200 people, so we cap it there instead of pretending it doesn't matter.